Four Ways to Sell in a Buyer’s Market

Selling in a buyer’s market is hard but not impossible. You just need some good luck, a killer game plan, and this microblog with four expert tips. It’s all about proper planning, my friends. Buyer’s market or not, you can have your house stand out against the competition with a little bit of extra love and marketing. Here are four ways to make your home stand out.

Make Repairs 

Buyers are incredibly picky when there are ample properties to choose from. They tour so many houses they can’t remember what’s what. But they will remember that broken, ugly kitchen sink in the second bath. You want to make sure you do any necessary repairs, so your house is as close to turnkey as possible.

Clean and Depersonalize

Simply put, if buyers can’t envision themselves living in your home, they won’t make an offer on it. Your antique-chic style might fit you, but they’ll go running when they see the twelve crumbling frames from the ‘20s on your wall. The key is to remove as much as possible. Hide those family photos, store your tacky souvenirs, and put away anything else that says you live there.

Market Like a Pro

In a neutral or buyer’s market, your marketing matters more than ever. Hiring a professional photographer and staging company will transform your space into a clean, polished product that buyers want. On top of that, good marketing means your home gets the max visibility it needs to shine above the rest.

Price Competitively

Making sure your house is priced competitively in a buyer’s market is crucial – your asking price should either be on par with or lower than comparable homes in your area. Sure, you want to leave a little wiggle room for negotiations, but don’t let the money signs convince you into leaving a wide crevasse. And when you do get an offer, judge it fairly. 

What You Need to Know

Your home is your biggest investment, and you don’t want to lose out on its value because you need to sell in a buyer’s market. Emotions can run high in these scenarios, but GMT is here to help. Work with your trusted GMT agent to clear your mind and find the best options for you.

-Kyle Green

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